It is hard to believe in this day and age that a successful business can be run as a one man or family operation especially if the business in question is the ultra competitive travel industry. Add to the equation that this business is run from home from Ireland's oldest two storey thatched cottage and it makes the storey all the more fascinating.Promoting a tourism product or website is a daunting and difficult challenge at the best of times given the vast array of resources and finances available to larger companies. Competing from a home base as a small husband and wife team makes such a challenge even more precarious. However as in life nothing is impossible given sufficient drive, motivation and the necessary passion that inspires.Ireland is a changing place.
It is fast emerging as a top 3 world economy with many large multinationals choosing to located their workforce in Dublin or other Irish cities. The country has also become a haven for foreign visitors eager to catch a little bit of that famous Irish hospitality. Providing guests with what they want is the new challenge facing the Irish tourism market.
The days of thatched cottages and friendly service are well and truly gone. Or are they?..Dara Ward is the Managing Director of Cottages in Ireland and operates over 20 Irish Travel and Tourism websites.
Dara is married to Dawn and together they operate from Ireland's oldest 2 storey thatched cottage in County Wexford, South East Ireland. He is widely recognised as an expert in the promotion of tourism to and within Ireland and has an in-depth knowledge of the travel industry in Ireland. The couple are also partners in Global Hotels a leading supplier of hotels worldwide.
By: Dara Ward